Episode 23 – Sustainable and Impact Investing is Not a Charity – With Peter Krull



Peter Krull is the Founder, CEO and Director of Investments at Earth Equity Advisors. He focuses on creating and managing Earth Equity’s sustainable, responsible and impact investment portfolios as well as writing thought leadership pieces and sharing the responsible investing story.

In today’s episode of Power Your Advice, Pete and Doug Heikkinen discuss the state of sustainable, responsible and impact investing in the financial services community today. Is everyone who says they do it really doing it? How can you tell the difference? They also discuss:

  • The screening process for a green stage portfolio
  • How sustainable portfolio returns compare to portfolios that don’t take sustainable or impact investing into account
  • How divesting from fossil fuel holdings can help with risk management inside a portfolio
  • Why Pete believes that you can trace breadcrumbs from an investment to saving the world for our kids
  • Why Pete thinks advisors should be on the green wave for their clients

RESOURCES: Earth Equity Advisors